
BRAND CONSULTING · CREATIVE COMMUNICATION · PUBLIC RELATIONS · EDITING · TEXT


CALIDA x VIKTOR&ROLF
Fashion company
In collaboration with the avantgarde luxury fashion house Viktor&Rolf, the Swiss premium lingerie label CALIDA is creating something extraordinary: the industry's first 100% biodegradable designer capsule collection. Under the statement "We want a better world", the collection meets the highest sustainability standards: all styles are both MADE IN GREEN by Oeko-Tex® and Cradle to Cradle Certified™️ certified and therefore 100% compostable.
The Swiss lingerie and lifestyle brand CALIDA is one of the leading manufacturers of high-quality daywear, nightwear and loungewear for women, men and children. Since 1941, the brand has transported values such as sustainability, the highest Swiss quality and contemporary design. CALIDA is one of the leading lingerie brands in Europe and stands for innovative materials, excellent workmanship and attention to detail.
Consulting, PR
calida.com


